BTR launches redesigned website

BTR, a Tampa, Florida-based provider of fleet solutions for the environmental and logistics industries, has announced the launch of its newly redesigned website: www.bigtruckrental.com.

The company says its new site delivers a fresh, modern look with improved navigation, enhanced mobile responsiveness and user-friendly tools that make it easier for customers to explore BTR’s flexible rental and purchase options.

On the new site, visitors are able to quickly access information about fleet offerings, service capabilities and company updates, BTR says, as well as access industry resources including case studies and blog content.

“We’re incredibly excited to officially launch our new website—it’s a big step forward in how we connect with and serve our customers,” says Zach Martin, CEO of BTR. “The launch of our new website is a glimpse into how we think about driving fleets to a more efficient tomorrow. Our people, our technology and our approach all work together to best support our customers’ business strategies. I encourage you to check it out and see how we’re helping partners navigate their fleet needs more efficiently and effectively.”

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BTR says the redesign reflects its continued focus on innovation and delivering an exceptional customer experience while advancing the role of technology in serving partners and driving efficiency.

“This launch represents a major milestone for our brand,” said Justin Lyles, director of marketing and communications. “It not only better represents the full scope of who we are and what we do—it also allows us to better outline the value we create for our customers, helping them make informed decisions through every stage of their fleet life cycle. We’re excited to keep building on this foundation and continue elevating how we connect with our customers and partners.”

The new website is live and accessible at www.bigtruckrental.com.