Hino Trucks signs multiyear partnership with New York Jets

Hino Trucks, Novi, Michigan, has announced an exclusive multiyear partnership with the New York Jets. The agreement marks the first professional sports partnership for Hino Trucks and brands them the official commercial truck of the New York Jets.

“The New York Jets are extremely proud to be the first professional sports team to collaborate with Hino Trucks,” Neil Glat, New York Jets president, says. “Hino’s commitment to their customers and the community makes them an ideal partner for our organization.”

As the exclusive commercial truck of the New York Jets, Hino Trucks will become the presenting partner of the Jets Facebook Watch series One Jets Drive: 2018 Training Camp. The four-part series will feature exclusive footage from Jets Training Camp including the team’s travel, using Hino Trucks, to Richmond, Virginia, for a joint practice with the Washington Redskins.

“Hino Trucks and our participating New York metropolitan dealers, are thrilled to take this step with the New York Jets as our first sponsorship of its kind,” Glenn Ellis, senior vice president of customer experience, says. “As our partnership with the New York Jets developed, it became apparent that we have the same philosophy and fan base—people committed to working hard, passionate about what they do and connected to the streets our trucks operate on. Our partnership will go far beyond game days and will bring together two great New York brands working together throughout the entire year.”

Nine local Hino Trucks dealers will be participating in the partnership. Participating local dealers will be able to use the Jets logo at retail in conjunction with Hino advertising and promotion. Dealerships include:

• Milea Truck Sales–Bronx, Brooklyn and Queens, New York
• Frank’s Truck Center–Lyndhurst, New Jersey
• Metropolitan Truck Sales–Lakewood, New Jersey
• H.K. Truck Services–South Plainfield, New Jersey
• Gabrielli Truck Sales–Jamaica, New York
• Hawthorne Auto Sales Co.–Hawthorne, New Jersey
• Van Buren Truck Sales–Garden City Park, New York