Sustana adds sustainability VP

Recycled-content paper producer names Jeffrey Crawford as its vice president of sustainability.

shredded paper recycling
Sustana uses scrap paper to make fiber, printing and writing paper and food-contact packaging.
Photo by Recycling Today staff.

De Pere, Wisconsin-based Sustana, a maker of recycled-content paper and packaging, has added Jeffrey Crawford to its staff as vice president of sustainability.

Crawford has more than 13 years of international experience helping Fortune 500 companies, investors, United Nations agencies and national governments design and implement sustainability and climate strategies, policies and projects, according to Sustana.

He will be responsible for driving Sustana’s sustainable products, strategy and environmental, social and governance (ESG) initiatives at Sustana Fiber and Rolland Papers, “advancing the group’s leadership in providing sustainable recycled solutions to the paper and packaging industry,” says the firm.

The company makes recycled-content fiber at a facility in Wisconsin and another in Quebec, Canada. Its Rolland Paper business unit makes recycled-content printing and writing and food-contact paper in Quebec.

“This leadership position reflects Sustana’s continued commitment to drive sustainability within the paper and packaging sector,” states the company.

“The increasing focus on environmental sustainability by brands, converters, printers and consumers drives Sustana to deliver leading sustainability products and solutions, and Jeffrey’s appointment to the position of vice president of sustainability will strengthen our ability to serve our customers,” says Philip Rundle, chief commercial officer of Sustana.

Rundle continues, “Jeffrey’s experience in corporate sustainability and climate strategy design, target setting, and scenario analysis will be of immense value and will contribute to the continued growth of Sustana.’’

Sustana says it has “full control over the fiber production, recycled papermaking and converting processes,” and Crawford’s role will “build upon” Sustana’s sustainability strategy and be an ambassador for recycled-content printing paper, packaging and food packaging.

“In the midst of climate, plastic waste and nature crises, Sustana is driving the shift to a circular, low-carbon economy using recycled content,” says Crawford. “I’m thrilled to join the team as we chart a new course for sustainability, together with our partners.”

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